Wednesday, December 7, 2011

2013 Dodge Dart will be revealed at Detroit Auto Show

You can win a trip to the 2012 Detroit Auto Show as a guest of Chrysler Group LLC Dodge Brand to attend the reveal of the exciting new 2013 Dodge Dart.  Many of us in the baby boomer generation "fondly" and with mixed emotions, remember the old "slant six" Dart that got us where we needed to go every time.  Now, we have a chance to own the Dart again, this time with Alpha Romeo styling and Dodge performance to create a new Dart driving experience.

Consumers are invited to follow www.Dodge.com/Dart information about the all-new 2013 Dodge Dart as the Detroit Auto Show approaches.  Some exterior shots are available with the announcement today.  Interiors will be revealed on the site on 12/13 and consumers can follow the reveal at the Detroit Auto Show live on line on January 9.

The website directs you to the Dodge Dart Facebook page where you can enter a drawing for a trip to the reveal in Detroit in January.  If you have never attended the Detroit Auto Show, it is not to miss.  And, by following and sharing the Dart on Facebook, you can increase your chances to win the trip.


According to Dodge, the integration of Alfa Romeo DNA with Dodge’s passion for performance, the all-new 2013 Dodge Dart is a thoroughly modern vehicle that’s fuel-efficient, beautifully designed and crafted, agile and brings fun back to driving in the segment. The new 2013 Dart will redefine performance in the compact car segment with the all-new, state-of-the-art four-door sedan delivering class-leading aerodynamics.

Similar to the Dodge Dart of the late 1960s, the 2013 Dart offers a special blend of style, performance and innovation. The Dodge brand leveraged its nearly 100-year history of passion for building high-quality, innovative vehicles that stand apart in performance and style, as well as from its partner Fiat’s global compact car expertise, to develop the all-new Dodge Dart.

The all-new Dart is the first Chrysler Group vehicle based upon a Fiat architecture – adapted from the award-winning Alfa Romeo Giulietta. The Giulietta is renowned for satisfying the most demanding customers in terms of road-holding, agility and safety, with exceptional driving dynamics. The Dart leverages all of these attributes within a lengthened and widened platform delivering segment-leading levels of interior roominess.

The all-new Compact U.S. Wide (CUSW) architecture underpinning the Dart is a state-of-the-art architecture with an industry-leading 68 percent of the body composed of high-strength steel, resulting in a very strong and rigid structure. Combined with responsive steering, four-wheel independent suspension, and available 18-inch wheels, the Dart brings fun back to driving in the compact car segment.

The all-new 2013 Dart marks the Dodge brand’s re-entry into the compact sedan segment with unmistakable style in a Dodge design that builds upon its performance heritage while evoking emotion, efficiency and fluidity of movement, according to Dodge.
Alfa Romeo Styling
Eye-catching exterior proportions are set off from every angle by dynamic lines and curves, along with advanced technology, to deliver class-leading aerodynamic performance. The personality-packed front view is instantly recognizable as an all-new Dodge with its tailored split-crosshair grille, projector headlamps and fog lamps and accentuated fenders. Signature Dodge full-width LED ‘racetrack’ tail lamps and class-exclusive integrated dual exhaust – both inspired by Dodge Charger – accentuate the athletic and muscular stance of this dynamic and passionate new design.
Three powerful, sophisticated four cylinder fuel efficient engines will deliver performance.
Drivers can select from a new Tigershark 16-valve 2.0-liter engine, a 16-valve 1.4-liter MultiAir Intercooled Turbo engine, and a new Tigershark 16-valve 2.4-liter MultiAir four cylinder engine. These three engines, combined with three transmission choices, combine to redefine performance by providing the most diverse powertrain lineup in its class.

MultiAir technology delivers optimum combustion at any speed under all driving conditions by allowing direct and dynamic control of air intake and combustion. The result is up to a 15 percent increase in low engine rpm torque, a 7.5 percent improvement in fuel efficiency and a 10 percent reduction in C02 emissions.

The all new Dart will be built in the United States, creating additional automotive jobs for Americans. The Dodge Dart will be made at Chrysler Group’s Belvidere Assembly Plant in Belvidere, Ill. The Company is in the process of investing $600 million dollars to support the production of future products, including the 2013 Dodge Dart. The investment includes the construction of a 638,000-square-foot body shop, as well as the installation of new machinery, tooling and material handling equipment. Work on the expansion began in the summer of 2010 and will be completed this year.



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